Perthshire businesses are heading into 2026 with a sense of determination, but also with clear, measurable concerns about rising costs and an uncertain trading environment. Across every sector — from hospitality and tourism to construction, food and drink, retail and professional services — firms are reporting that budgets for the year ahead will be the most challenging they have set in more than a decade.
Scottish business sentiment indicators underline this. The Scottish Chambers of Commerce Quarterly Economic Indicator continues to show that firms across all major sectors are experiencing persistent cost pressures, with inflationary impacts on energy, materials, insurance, transport and wages continuing to erode margins. While inflation has eased from recent peaks, underlying operating costs remain significantly higher than before, creating sustained pressure on financial planning.
UK-wide economic intelligence reinforces this picture. The ONS Business Insights and Conditions Survey reports that a high proportion of businesses cite energy costs, price inflation, wage growth and input costs as key challenges affecting their ability to plan and invest. These national trends are felt acutely in Perthshire, where many firms operate in sectors with high energy use, seasonal demand or complex supply chains.
Against this backdrop, 2026 budgets are becoming less about ambition and more about resilience. Perthshire businesses tell the Chamber they are revising assumptions across utilities, materials, staffing, IT systems, compliance and insurance. Some report increases of 15–25% on specific operational lines, making it difficult to maintain previous service levels without price adjustments.
Skill shortages also continue to cause concern. Demand for labour across hospitality, logistics, construction, digital roles and seasonal sectors remains high, pushing wages upward and placing further pressure on employers’ financial plans.
Yet despite these pressures, Perthshire’s business community continues to demonstrate remarkable resilience — and there are encouraging signs of local growth and investment.
Over the past year, the Chamber has seen a strong wave of new start-ups, particularly in food and drink, digital services, visitor experiences, sustainability products and creative industries. Many of these new enterprises are already contributing to the local economy through job creation, innovation and collaboration. Perthshire’s longstanding reputation as a high-quality food and drink region continues to attract talent and investment.
Several established companies have expanded, investing in refurbishments, new facilities, training programmes and technology upgrades. Hospitality businesses are enhancing visitor experiences, while manufacturers and engineering firms are investing in automation, low‑carbon systems and productivity improvements.
Interest in inward investment also remains robust. Perthshire’s strategic location, high quality of life, strong talent base and improving digital infrastructure continue to make the region attractive to both Scottish and international investors. Partnership work between the Chamber, Perth & Kinross Council and national agencies is helping unlock opportunities across outdoor tourism, renewable energy, clean technology and rural enterprise.
As the leading voice of the local business community, Perthshire Chamber of Commerce continues to engage closely with the Scottish Chambers of Commerce network, the Scottish Government and local partners to ensure businesses receive the support they need. Key asks across the Chamber network include targeted support for energy‑intensive sectors, clarity in regulatory requirements, strengthened skills and workforce funding, improved business rates relief and enhanced access to investment schemes.
Perthshire’s businesses are not asking for special treatment; they are asking for fairness, clarity and stability. Predictable support and efficient regulation are essential for businesses navigating unpredictable cost pressures.
Looking ahead, Perthshire firms must balance caution with optimism. With the right support, rising costs do not have to define the region’s future. New enterprises are forming, established firms are expanding, inward investment continues, and collaboration across the Chamber network remains strong.
Perthshire is well positioned to continue working in partnership with the strength of its local, national and international network to support a thriving, innovative and forward‑looking economy — one driven by the resilience, creativity and ambition of its business community.
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Perthshire Chamber of Commerce
Email: info@perthshirechamber.co.uk