Stagecoach East Scotland tackles loneliness in local communities
Stagecoach East Scotland joined forces with Greener Journeys this week to promote the benefits of using the bus and to help tackle loneliness in local communities as part of Catch the Bus Week.
The annual campaign, which took place from 1-7 July, aimed to drive awareness of the benefits of taking the bus with a focus on the theme of loneliness and how bus travel can help people stay connected.
Special badges with the positive message ‘Talk to Me’ were given to drivers and travel shop staff to show that the bus is a safe environment for social interaction and encourage conversation when customers get on and off the bus or visit a travel shop.
Douglas Robertson, Managing Director, Stagecoach East Scotland, said: “Recent surveys show that a third of people in the UK deliberately catch the bus to have some human contact. Loneliness is particularly widespread among older people, who also make up a large percentage of bus users.
“We hope that by highlighting how approachable and friendly our staff are, it encouraged people to talk to our drivers and other passengers on the bus. If we improved one person’s day, it was worthwhile.”
Though the campaign initially ran for Catch the Bus Week, staff are encouraged to keep wearing the badges should they choose to.
For more information about Stagecoach bus services visit www.stagecoachbus.com
News Articles
- China-Britain Business Council - UK-China Consumer Week, 19th - 23rd April
- Aspen Waite reach out to the business world with dedicated radio station
- Temporary Restrictions Fund for Childcare Providers
- SMART SCOTLAND Grant – Applications Open
- Sir Tom Hunter's Economic Report - Backed by 27 Scottish Business Leaders
- Global Travel Taskforce publishes framework for restarting international travel
- Children can lose out if step-parent changes the Will
- Cyber-attacks. What can you do to protect your organisation's personal data?
- Call for Artists - Perthshire Open Studios is back for 2021
- Fairways Look to Help Boost Economy by Launching ‘Build Back Better’ Fund
- Perthshire Chamber calls for “relationship reset” as Holyrood elections approach
- Club 300 Expansion
- Spirit of Perthshire Whisky Festival
- Scottish Government Daily Update 7th April 2021
- Penny the care home dog "feeling the love" as the pennies come rolling in
- Increased Productivity in Home Working
- Change in Moving Goods to Northern Ireland
- Two Million Workers Receive Pay Rise
- Balhousie Holdings - Supreme Court Ruling
- Agricultural Leases - Amnesty Notice Deadline
- Queen's Awards Open for Entries - Perth and Kinross Businesses Urged to Enter
- All Strong Mind & Body Programme Free for Perth & Kinross Residents
- Glenalmond Pupils Trained as Anti-Bullying Ambassadors
- Join BBC Debate Night's HEALTHCARE SPECIAL - Wednesday 7th April 2021